If you haven’t checked out the new Barack Obama site, you should do so, even if you never plan to vote for him. The site is based on the Myspace model: users set up their own blogs, add friends, join groups, organize meetups, and more. In short, a smart political candidate is putting social networking to work in a smart way. This reminds me of the Howard Dean meetup strategy, but it’s a little more sophisticated and slick. Not suprisingly, the site makes fundraising for Obama very easy too. Maybe this means he won’t be condemning Myspace from his political platform.

I also liked one paragraph in particular from his announcement yesterday:

Let us be the generation that reshapes our economy to compete in the digital age. Let’s set high standards for our schools and give them the resources they need to succeed. Let’s recruit a new army of teachers, and give them better pay and more support in exchange for more accountability. Let’s make college more affordable, and let’s invest in scientific research, and let’s lay down broadband lines through the heart of inner cities and rural towns all across America.

Higher teacher pay and better support sound good to me. As far as broadband lines, I’d say Barack should advocate publicly accessible wireless networks instead (cheaper and easier), but hey, I’ll take it for now.